Kukla's Korner Hockey
by Paul on 02/01/16 at 05:36 PM ET
STAMFORD, Conn. – Feb. 1, 2016 – Fueled by a new 3-on-3 tournament format and a two-goal performance by Pacific Division captain and All-Star Game MVP John Scott, the 2016 NHL All-Star Game on NBCSN was the most-watched and highest-rated All-Star Game in the network’s history, averaging 1.595 million viewers and a 0.90 household rating, according to Fast National data from The Nielsen Company.
Viewership of this year’s NHL All-Star Game (5:03-8:27 p.m. ET) from Bridgestone Arena in Nashville, Tenn., was up 34% vs. 2015 (1.194 million). This year’s viewership peaked in the 6:30-6:45 p.m. ET quarter hour, as 1.89 million viewers watched John Scott score a pair of goals in the Pacific Division’s 9-6 win against the Central Division.
The Pacific Division went on to win the All-Star Game with a 1-0 victory in the championship round over the Atlantic Division, which defeated the Metropolitan Division 4-3 in the tournament’s first game. This year marked the introduction of the 3-on-3 tournament format to the All-Star Game, inspired by the NHL’s new 3-on-3 overtime format, which began this season.
Following are the Top 10 markets for the 2016 NHL All-Star Game:
|4. St. Louis||2.9|
|7. Minneapolis-St. Paul||2.6|
|9. Los Angeles||1.6|
|9. West Palm Beach||1.6|
ALL-STAR GAME POSTS TRIPLE-DIGIT GAINS VS. 2015 ACROSS ALL METRICS ON NBC SPORTS LIVE EXTRA
The 2016 NHL All-Star Game produced triple-digit gains across NBC Sports Live Extra, NBC Sports Group’s live streaming product for desktops, mobile devices, tablets and connected TVs. Viewers consumed 5.7 million minutes, up 235% vs. 2015 (1.7 million), and the event reached 73,600 unique users, up 130% vs. 2015 (32,000).
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Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.
From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.
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