Chicago Blackhawks owner Rocky Wirtz insists that his team is still losing money on its hockey operations, but he's bullish on the NHL's potential for growth, as he told SportsBusiness Journal's Christopher Botta (in an article penned for the Sporting News)...
While enjoying his team’s run to the Stanley Cup finals, Chicago Blackhawks owner and chairman Rocky Wirtz spoke optimistically of the league’s overall business last week—to the tune of an additional $1 billion coming to the NHL.
“We’re going to add another billion dollars in gross revenue in the very near future,” Wirtz said while with his team in Boston. “The CBA is long-term (10 years, with opt-outs for the league and players after eight), and now the focus is on growth. I’m extremely happy about the future of the NHL.”
And Botta found that Wirtz's bluster's backed up by several sources in an exhaustive analysis of the NHL's finances, sponsorships and biggest revenue-driving events:
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