SAN MATEO, Calif. / NEW YORK / TORONTO (Jan. 26, 2016) – The National Hockey League (NHL) and the National Hockey League Players’ Association (NHLPA) today announced a renewal of its partnership with GoPro, Inc. (NASDAQ:GOPRO) to deliver hockey fans a behind-the-scenes look at the game. The partnership extension will feature NHL After Dark™, an 11-part series filmed and produced by GoPro that will give hockey fans an immersive look at what happens on the ice during after-hours training sessions.
“Our goal with the NHL After Dark™ series is to transport the hockey fan directly onto the ice with an up-close and personal look at some of the NHL’s most talented players,” said Bill McCullough, executive producer at GoPro. “These world-class athletes invest much of their time honing skills behind the scenes and we’re excited to give hockey fans an exclusive look at the personalities of these players, the fun they bring to the game and their commitment to mastering their craft.”
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