from Ian Thomas of SportsBusiness Daily,
The NHL has ridden a wave of momentum in recent years, taking revenue from $2.2B in '06 to approximately $4B now. In a one-on-one interview during Day 1 of the ’14 NeuLion Sports Media & Technology Conference, NHL COO John Collins outlined some of the successes that brought the league to this point, and talked about what will continue to drive the league forward....
WORLD CUP: The league is still moving forward with its plan to host a World Cup of Hockey. Collins said the current plan is to feature eight national teams at a single destination in a 16- or 17-game tournament that will span a couple of weeks with no qualifying games. Previous versions of the tournament, held in '96 and '04, were played in a variety of venues around the world. The tournament would likely be held in September and feature a best two-out-of-three final, Collins said. The league, along with the NHLPA, would own the tournament and could sell the rights to a broadcasting partner.
CONFLICT WITH OLYMPICS: Commenting on the revenue that might be realized from a World Cup of Hockey, Collins said the key difference between that event and the Olympics is that the World Cup would be “our IP, and the Olympics isn’t.” Collins said the league has not always received “full value” from having its players participate in the Olympics, as having the NHL “go dark” during the Games is a problem. Collins noted that the timing of the Olympics also presents a problem for its rights holders. Games played in some time zones, such as during the '10 Vancouver Games, can be shown in primetime, However, at other Olympics, like the '18 Pyeongchang Games, “a game being shown at 4 a.m. isn’t good.”
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