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A Roller Skate Which ‘Mimics An On-Ice Stride

from Michael Traikos,

When the inventor of a new type of hockey skate claims that it can make Connor McDavid even faster than he already is, the first instinct is to roll your eyes and add it to the pile of failed gimmicks collecting dust in the back of your local pro shop.

But Per Mars is not just another snake-oil salesman. And Marsblade is not just another version of the Reebok Pump.

Since 2011, the former NHLer-turned-inventor has been disrupting the in-line hockey market with his unique roller skates, which employ a “flow motion technology” that mimics an on-ice stride. In the past year, more than 300 NHLers have been using Marsblades as an off-ice training tool. That includes McDavid, Cale Makar, Quinn Hughes, Evgeni Malkin, Roman Josi and Auston Matthews, with the latter becoming an investor in the company.

This week, Shane Wright, who is projected to go No. 1 overall in the 2022 NHL entry draft, was named an official Marsblade ambassador.

If it’s a gimmick, then it’s a gimmick that is fooling a lot of high-end hockey players.

continued

Filed in: Hockey Equipment, | KK Hockey | Permalink
 

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About Kukla's Korner Hockey

Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.

From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.

Email Paul anytime at pk@kuklaskorner.com