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A New Look For Sportsnet

from Kevin McGran of the Toronto Star,

The first intermission of “Hockey Night” will feature a “players panel” with MacLean, Kevin Bieksa Kelly Hrudey and Jennifer Botterill. “We’re going to shoot it differently. We’re gonna shoot it in a 360 degree style. It’s going to be very personality driven, very opinion driven,” Corte says.

The second intermission will be a new “32 Thoughts” segment with Elliotte Friedman, joined by Jeff Marek. “It’s been a fantastic brand and a fantastic piece of content for us on a regular basis,” Corte says of Friedman’s brainchild that started as a column, then became a podcast. “We’re all really excited about what that is going to be.”

“Hometown Hockey” moves to Monday night, from Sunday, with MacLean and Tara Slone as hosts....

For technology nerds, it’s more than just green screen. But, yes, green-screen technology will be a part of the show. Imagine taking the host and placing her anywhere in the world, exploring arenas, stadiums or cities like a character in a video game. Or at a desk in a studio that doesn’t exist in reality.

And, yes, ads for sponsors will pop up on screen for viewers at home, though they will be more seamless than clunkier earlier versions of virtual reality.

But what has Sportsnet really excited is “augmented” reality. If “virtual” reality makes it appear a person is somewhere other than the set, “augmented” reality makes something that doesn’t exist necessarily to appear real and on the set, three dimensionally, beside the hosts.

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Filed in: NHL Media, Hockey Broadcasting, d, | KK Hockey | Permalink
 

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Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.

From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.

Email Paul anytime at pk@kuklaskorner.com