Canucks and Beyond

Much Ado About Hats

06/21/2011 at 4:08pm EDT

From Rick Bozich at the Courier-Journal:
image

Maybe John Wall should stay away from baseball.

First there was his misguided opening pitch. Now, according to this blog in the Washington Post, Wall was seen wearing the baseball cap of a rival team. [...]

Wall plays for the Washington Wizards. His owners, the Leonsis Family, also owns the NHL Washington Capitals. Wall is pictured wearing a Philadelphia Flyers’ hat.

Dan Steinberg at the DC Sports Blog suggests: “If I’m Ted Leonsis, anyhow, I think I send a box full of Caps gear to Wall’s home.”

You may remember, the subject of hats had the NHL’s head office a bit miffed during the Stanley Cup Finals, when some Boston Bruins players were appearing in the media wearing the Red Sox hats instead of NHL gear.

The modern world of sports branding… a hat ain’t just a hat anymore.

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