The Malik Report
by Paul on 05/24/13 at 08:14 PM ET
from Paulsen of Sports Media Watch,
Game 4 of the Blackhawks/Red Wings second round Stanley Cup playoff series drew a 1.1 U.S. rating and 1.8 million viewers on NBC Sports Network Wednesday night, the highest rated and third-most viewed second round game ever on the network. Only Rangers/Capitals Game 3 last year (1.9M) and Sharks/Red Wings Game 2 in 2010 (1.8M) drew more viewers.
The strong numbers came despite competition from the other high-profile second round series — the overtime Game 4 between the Bruins and Rangers. Bruins/Rangers drew a 0.7 U.S. rating and 1.4 million viewers on CNBC.
The Blackhawks/Red Wings and Bruins/Rangers games overlapped from 8:00-10:00 PM ET, earning a combined 3.3 million viewers over the two-hour period. During those two hours, the Stanley Cup Playoffs was the top draw on cable in total viewers and the adults 18-49 demo....
Locally, Blackhawks/Red Wings Game 4 scored a 10.04 rating in Chicago — the market’s highest ever for a second-round game on NBCSN — and a 12.35 in Detroit.
a bit more on the ratings...
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