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Red Wings, Van Andel Institute to partner for ‘Hockey Fights Cancer’ night at the Joe, take 2

I posted this press release way back on October 4th, but the Wings re-posted it, as did Michigan Hockey, so it's worth repeating: the Red Wings and the Van Andel Institute are partnering for a "Purple Game" on Saturday against the New York Rangers, and they're trying to spread awareness of and funds for cancer research:


Van Andel Institute is proud to partner with the Detroit Red Wings for a Purple CommunitySM Hockey Fights Cancer Night on Saturday, October 26. Tickets can be purchased for $100, with a portion going to support Van Andel Institute. The ticket price also includes a Purple Community t-shirt and the opportunity to join other supporters and Red Wings defenseman Jakub Kindl on the ice for a group photo following the game.

Hockey Fights Cancer Night activities include:

  • Free Purple Community rally towel for all 20,066 game attendees;
  • Free Purple Community signs given to all in attendance to be displayed after the ten minute mark to acknowledge those  who have been affected by cancer or a neurodegenerative disease;
  • Purple Community table on the concourse with a purple fan photo-booth;
  • 50/50 raffle benefiting Van Andel Institute;
  • Cancer survivor suite in Joe Louis Arena for invited guests of the Red Wings and Van Andel Institute;
  • Special showings of Van Andel Institute videos on the video board before and during the game.

The event is part of the annual Hockey Fights Cancer month in October, an initiative founded by the NHL and NHLPA in December 1998 to raise money and awareness for cancer research and awareness. To date, more than $12.8 million has been raised under the Hockey Fights Cancer Initiative to support national and local cancer research institutions, children’s hospitals, player charities and local cancer organizations.

WHEN:             Saturday, October 26, 2013

TIME:               Game begins at 7:00 PM, doors open at 5:30 PM

WHERE:           Joe Louis Arena, 19 Steve Yzerman Drive, Detroit, MI 48226


SOCIAL MEDIA: Join the conversation on social media by tagging posts with #wingsvaigopurple, #RedWings, #hockeyfightscancer. 

TICKETS:         Tickets for this special offer can be purchased at http://www.DetroitRedWings.com/hockeyfightscancer with promo code: “PURPLE”.

Filed in: | The Malik Report | Permalink


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About The Malik Report

The Malik Report is a destination for all things Red Wings-related. I offer biased, perhaps unprofessional-at-times and verbose coverage of my favorite team, their prospects and developmental affiliates. I've joined the Kukla's Korner family with five years of blogging under my belt, and I hope you'll find almost everything you need to follow your Red Wings at a place where all opinions are created equal and we're all friends, talking about hockey and the team we love to follow.