Kukla's Korner

The Malik Report

Red Wings offer details of opening night ‘Thanks for Sticking with Us” promotions

As an FYI, from the Detroit Red Wings' PR department:

Wings ramp up efforts to 'thank' fans; Giveaways and prizes await fans at Joe Louis Arena this season

DETROIT – The Red Wings are back! And as a way to say ‘Thanks for Sticking with Us’ the Original Six franchise plans to celebrate the extraordinary passion and support of their loyal fans.

At the opener on Tuesday, January 22, fans at The Joe, along with fans who follow the club via traditional and online media, will have a chance to win prizes including a trip to a Red Wings’ road game, autographed Wings merchandise, televisions, tablets courtesy of AT&T, $200 gift cards from Kroger, and much more.

On opening night, fans will be treated with 50 percent discounts on sodas and draft beers, and 30 percent off Red Wings merchandise for three games in January.

Other ‘thank you’ initiatives planned include the free kids prize wheel, featuring a wide variety of Red Wings items for children and a wide-range of media and partner ticket promotions, including ‘Unlock The Joe’ where two lucky fans will have the opportunity to open The Joe for the start of the regular-season.

All 24 home games will be either promotional or giveaway nights for fans, and special ticket offers to students and families will be available again this season. Local students can receive discounts through “Student Rush”, the last-minute ticket offers for students, who can text “rush” to 21732. Families will also like the Coke Zero Family Packs, where, for $54, fans can get two tickets, two hot dogs and two sodas to select home games. And for those Internet and social media savvy fans, the Wings and Ticketmaster will offer free ticket forwarding and print-at-home, and the Wings’ ‘Social Saturday’ specials will be available all season long.

Also, beginning this afternoon, the Wings and Ticketmaster will provide a 35-hour window where fans can purchase any regular-season ticket without the usually associated fees. From 1 p.m. today through 12 a.m. Saturday, tickets purchased at DetroitRedWings.com/tickets, Ticketmaster.com, the JLA box office or by calling 313-396-7575, will be fee-free.

Fans can also purchase the wildly-popular $9 seats (maximum of four tickets to a maximum of four games), which go on sale this Saturday at 12 p.m. at the JLA box office only. The $9 tickets are available for all 24 regular-season home games, while quantities last.

The Wings’ players and coaches, who have been busy preparing for the start of the season, welcomed fans to free open practices at Plymouth’s Compuware Arena and JLA this week.

More than 4,000 exuberant fans jammed the 3,505-seat Compuware Arena to cheer on the Red Wings at their scrimmage this week.

Even while Red Wings’ hockey was silenced, the organization remained quite active in the community. Since September, JLA has hosted a dozen open-skating parties and the team’s marketing department has conducted more than 100 free school assembly visits to local grade schools, where they’ve helped educators and parents reinforce the importance of healthy lifestyles.

Filed in: | The Malik Report | Permalink


Soupsnake's avatar

Does anybody know how early I’ll have to arrive to get the $9 ticket deal on Saturday? It says doors open at 9am and tickets go on sale at noon. My friend was talking about going down there at like 6am but I feel like that is insane.

Posted by Soupsnake from Canton, Mi on 01/17/13 at 03:21 PM ET

George Malik's avatar

Nine should work.

Posted by George Malik from South Lyon, MI on 01/17/13 at 06:25 PM ET

d ca's avatar

If you get there at 8:45am you will be more than fine based on past ticket sales. If it’s warmer get there a little earlier. 6am is ridiculous…

BTW those giveaways and merchandise reductions are pretty lame compared to what the rest of the league is doing:

Nashville:Those who buy tickets for Game 1 on Saturday night can attend the Predators second game on the following Monday for free. FOR FREE. Fans who get thirsty during both home games can receive 50 per cent of all soda and certain beer

Tampa: season tickets $200 (only 200 available in the Terrace Level)

Ottawa: free parking on opening night, free admission to kids 14 years of age and younger in four of the first 10 home games, $1 popcorn and pop in seven of the first 10 games and half price merchandise up until the end of opening night at home.

Montreal:Thursday January 17, the Habs are offering free admission on a first-come, first served basis to open practice at the Bell Centre. Those who attend will receive a free combo meal consisting of chips, a hot dog and a soft drink.

Toronto: Firing Brian Burke (the Millen of the NHL)

Edmonton: open practices with free popcorn and pop at concessions during these practices

Washington: they will give away prizes (during a Fan Appreciation Week) such as autographed sticks and pucks as well as will host meet and greets with players, free tickets and access to a luxury suite during the week.
On Thursday January 17, the team will offer complimentary refreshments and photo opportunities with the players during open practice at the Verizon Center.

Dallas:the Stars are also offering ticket promotions that will admit a child for free when an adult buys a full-price ticket. The deal is being offered though February for children 12 and under.

Florida (Panthers):season tickets for as low as $7 a seat, along with a jersey and free parking.

Pittsburgh:free select concession items and HALF OFF all merchandize at their first four home games.

NJ Devils: social media contestS for season ticketS

Avalanche will have a special buy one get one free ticket offer for Opening Night and all TicketHorse (cheaper Ticketmaster alternative) ticket fees will be waived for the first 48 hours of the on sale.

source: GlobalWinnipeg

Posted by d ca on 01/17/13 at 11:34 PM ET

George Malik's avatar

Hawks have a 1,000 jerseys, 1,000 sticks, 1,000 pucks giveaway promotion. That’s significant.

That being said, the Wings are TERRIBLE at self-promotion. They really do try very hard and give away quite a bit at the rink, but they don’t talk about it. It’s as if their self-promotional PR department needs some PR.

Posted by George Malik from South Lyon, MI on 01/17/13 at 11:45 PM ET

redxblack's avatar

All of this so that the league can say “See, the fans came back. The lockout wasn’t so bad”

Posted by redxblack from Akron Ohio on 01/18/13 at 12:38 AM ET

Add a Comment

Please limit embedded image or media size to 575 pixels wide.

Add your own avatar by joining Kukla's Korner, or logging in and uploading one in your member control panel.

Captchas bug you? Join KK or log in and you won't have to bother.


Notify me of follow-up comments?


Most Recent Blog Posts

About The Malik Report

The Malik Report is a destination for all things Red Wings-related. I offer biased, perhaps unprofessional-at-times and verbose coverage of my favorite team, their prospects and developmental affiliates. I've joined the Kukla's Korner family with five years of blogging under my belt, and I hope you'll find almost everything you need to follow your Red Wings at a place where all opinions are created equal and we're all friends, talking about hockey and the team we love to follow.