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All about Herm 2 Hockeytown 2

Abel to Yzerman launched the “Herm to Hockeytown” phenomenon a year ago, and while our fearless leader is currently at sea, defending our nation from enemies abroad and reliable internet access, Herm to Hockeytown 2 will take place on March 11th, 2011, when the Red Wings tangle with the Edmonton Oilers, and between The Production Line handling pledges and a dedicated group of Twitter-based Wings fans like Jen MacRostie taking the reigns this year, Bill’s absence hasn’t detracted from the momentum carrying an initiative which benefits Children’s Hospital of Michigan from going forward and growing by leaps and bounds.

I asked Jen to weigh in about H2H2 to help clarify what’s going on and how you can get involved if you haven’t done so already, and here’s our Q and A:

1. For readers who may be unfamiliar with the Herm 2 Hockeytown phenomenon, when did it begin, and what’s it all about?

Jen MacRostie: It began in 2009 around the holidays.  A few things happened - Kris from Snipe Dangle interviewed Herm who mentioned that he’d never been to a hockey game let alone met another Wings fan in person, and Primis threw out the idea on Children’s Hospital of Michigan.  In the end, we raised $5804.11 for them, Herm had a blast in Detroit, and was treated like a rock star by the Wings, met 100 of his closest fake friends, as well as Darren Helm.

2. Who benefits from the donations? Does the Red Wings’ front office help the H2H2 cause?

Jen: Kids!  Who better than kids?  All of the money goes to The Children’s Hospital of Michigan Foundation.  I think everyone has been inspired by the work that the Red Wings organization does with the Hospital through their various programs including the Wish Club  The Red Wings have been very helpful to us.  There are several people who have been instrumental in assisting us with planning, tickets, and other wonderful things.  I especially want to thank Ryan Michaels and Christy Hammond who have helped us so much and made sure that Herm got to meet Darren Helm last year.  But there are so many people in the organization that are aware of our project and that helped us last year and are currently assisting us.

3. Who’s involved in the planning of this year’s gathering?

Jen: Primarily Me, Ellen Manuszak, Mike Serven, Michael Petrella, and Chris HollisCasey Richey [from Winging it in Motown] has helped us with the t-shirts and other awesome stuff on the site.  Matt Saler, Jenn Schwab, Gabriel Porras, Sara Schropp, and Sara Neuenschwander have been of great assistance as well.  Baroque is making her awesome name tags again.  Many of the bloggers helped with getting the word out, and will be helping us at Hockeytown Cafe. Paul Kukla is a great help in answering my many questions.

4. What’s on tap this year in terms of events and activities? Who’s attending?:

Jen: The main events are the pre game party at Hockeytown Cafe and the Red Wings vs. Oilers game on March 11.  There are a lot of people coming in, so I know there are other ideas being thrown around like the euchre tournament that never happened and a trip to the Henry Ford.  As people who attended last year know, the time really goes by way too quickly.

5. Where can people donate to the cause, and how can they make pledges based on certain events happening during games?:

Jen: People can donate to the cause by visiting the site at http://hockeytownherm.org/donate.html or directly to paypal with .(JavaScript must be enabled to view this email address).  To see the pledges and make one of their own, they can go to http://theproductionline.us/h2h2-pledges/.  Michael, Chris, and Rob are amazing for doing that and I know Michael puts in a lot of work to keep track of all of them.  People have been awesomely generous this year and if all goes well, we’re going to exceed what we did last year. 

6. How can people who are late-comers get involved?

Jen: Unfortunately the game is sold out and it is too late to attend the party.  Because we have grown so much, this year and in the future, the deadlines will be earlier.  It is never too late to help out by donating.  Following @H2Hockeytown2 and #H2H2 on twitter is a great way to keep up on all of the events.

I just want to thank Bill Houlihan for all of his help last year and his assistance in the brainstorming phase this year.  I wish he was here with us, and hopefully he can make it next year.  I don’t think we’d have this event at all without him.  And Herm, the event will always have your name attached to it. It’s not going to be the same without you.

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Tony's avatar

Just as I said last year, fantastic initiative guys….

Posted by Tony from Virginia Beach, VA on 02/23/11 at 11:30 AM ET

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About The Malik Report

The Malik Report is a destination for all things Red Wings-related. I offer biased, perhaps unprofessional-at-times and verbose coverage of my favorite team, their prospects and developmental affiliates. I've joined the Kukla's Korner family with five years of blogging under my belt, and I hope you'll find almost everything you need to follow your Red Wings at a place where all opinions are created equal and we're all friends, talking about hockey and the team we love to follow.