Kukla's Korner

What’s JR Up To?

Everytime I think Jeremy Roenick does something too silly to be taken seriously, he comes across as engaging, (somewhat) thoughtful, and entertaining. His appearance on the NHL on NBC was a nice addition to one of the best regular season games I’ve seen in a while, and it’s certainly nice seeing JR do something like that rather than some of the more head-scratching things he’s done. Jeremy Roenick, Insurance Salesman? What were the odds of that one happening?

Well, it did, and it’s not the only thing JR’s been up to. What’s a retired 500-goal scorer supposed to do without hockey in season? Let’s see what Mr. Roenick’s been up to:

-Insurance Salesman: I kid you not. You need individual insurance or employee benefits, JR wants to be your insurance broker. At least, he used to—the website was up but now it’s just a Coming Soon page. Why the career move? “The physical pressure of a 20-year hockey career has made me more aware of my health needs, which has led me to pursue an interest in insurance.” All right then.

-Real Estate Investor: Under the umbrella of Lincoln Street Capital, JR is looking to “providing project and partnership level liquidity via passive joint venture equity structures and direct real estate investments.” From what I can gather, they’re looking at the Phoenix-area market for commercial real estate investments. How about that Glendale area?

-Energy Drink Distributor: Have you heard of Vemma energy drink? Neither have I, but apparently “Sales Partner Jeremy” is selling it. It looks like a franchised bit of web copy touting “targeted nutrition program for people of all walks of life.” I wonder if this will be like the Steven Seagal energy drink?

-LA Kings Video Blogger: Let’s see, Roenick was beloved enough in Chicago that he got a nice pre-game ceremony a few months back. He spent about half his career in Phoenix, where he currently lives. Philadelphia fans loved JR’s rough-and-tumble style, and San Jose fans quickly adopted Roenick as one of their own in two short seasons. LA Kings fans? I think they remember Roenick as the guy who complained about his skates, did post-game dances, and all-around underachieved, so it makes PERFECT SENSE that he works for the Kings organization. That’s a primary assist to good buddy Luc Robitaille on that one.

-Team USA Critic: Put it this way— I don’t think Chris Drury will be sending JR a Christmas card this year.

Well, you can’t fault a guy for staying busy or investing his money in business. For me, though, I hope JR steps away from his more obscure business set and moves towards the microphone permanently. After all, JR’s never met a microphone he didn’t like, and he’s a hell of a lot better than Mike Milbury.

Filed in: NHL, | Mike Chen's Hockey Blog | Permalink
  Tags: jeremy+roenick


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