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LA Kings Entertain Both on and Off of the Ice

Life gets to be serious, too serious at times. And so we turn to things like sports to ease our worries and take our minds off of the mundane and stressful aspects of our day to day. Sometimes that is still not enough when we read about coaches getting fined for openly criticizing the league, or when your team is losing, or even when your favourite player is being suspended, is injured or is in need of a new contract. For times like these, the Los Angeles Kings social media department comes to the rescue.

The first tweet that made many take notice was simple and to the point, just as all tweets of 140 characters or less. Following the game 5 first round victory of the Kings the Kings official twitter account said:

To everyone in Canada outside of BC, you’re welcome.

The message made the news in all facets of the country, was retweeted more than 13,750 times. And while it may be old news, it’s still funny.


Image via Los Angeles Kings’ Facebook account

It’s not funny because of who it was directed at, it’s funny because it sounds like something that you would say to a buddy. It’s funny because this is a little trash talking on the schoolyard and it was harmless. It wasn’t a personal attack, it was just a statement. The Kings’ social media group is leaving the seriousness to the team and the management.

The recent quips put out on the popular social media site Twitter aren’t as news breaking, but are still enough for a giggle.

Today’s @LAKings sweep over the #STLBlues was the first sweep of this year’s #StanleyCup series.

LA Kings ‏ @LAKings
@nhl, who wants all those “if necessary” games anyway?

Did You Know? @LAKings are the 1st team to advance to the Conference Finals and 1st team to sweep a series in the 2012#StanleyCup Playoffs.

LA Kings ‏ @LAKings
@NHL why yes, we did know that.

I don’t see more teams taking this route, at least not any time soon.  But for those who don’t have their team in the playoffs this angle may just win them over to the Kings. After all, they’re not the traditional stiff collar team when it comes to fan interaction:
“The Official Twitter feed for the Los Angeles Kings NHL Hockey club. Be warned, our tweets may have a slight #LAKings slant”


Image via Los Angeles Kings’ Instagram account

But to a hockey purist, this may be quite infuriating I mean how dare they make this game a joke? Of course the Kings are not making hockey a joke. The team knows that they are playing an ice sport in California and they are just trying to connect with their fans and maybe earn some new ones with not only their official account, but also an account set up for Bailey, the King’s mascot.

While I am definitely late to the party, I just wanted to write my appreciation to the Kings’ social media team for their twitter and instragram accounts. The jokes and fan interaction photos are a nice break to an otherwise mundane day. Hopefully the Kings will have a long and successful playoff run if only to keep the laughs going.

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About Oil Patch

Lisa McRitchie is a fairly new writer, online at least, but makes up for inexperience with passion for the game of hockey and memories of Mrs. Leskiw’s English AP class; who knew they would pay off one day.

Oil Patch focuses on the Edmonton Oilers, the Edmonton Oil Kings, The Oklahoma City Barons and Team Canada Hockey with game coverage, news updates, speculation and interviews.

Although the Oilers have had a difficult past decade… or three, here at Oil Patch, the future looks bright.

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