Kukla's Korner Hockey

Kukla's Korner Hockey

Where Will The Money Go From The Ads On Sweaters?

11/12/2014 at 2:00pm EST

from Rick Westhead of TSN,

Team officials in both the NHL and NBA have discussed their apprehensions over jersey sponsorships with their respective league officials, a source told TSN. The nervousness is borne out of uncertainty over how money raised through jersey sponsorships might be shared.

The rich may get richer, and leap further ahead of teams in smaller markets.

Take the NHL, for instance, where players receive 50 per cent of hockey-related revenue under terms of their labour agreement.

If there was no further revenue sharing and the New York Rangers were able to raise $12 million a year while the Winnipeg Jets could raise $2 million from jersey sponsorships, that would mean that after sharing half the proceeds with players, the Rangers would add another $6 million to their coffers, while the Jets would add $1 million.

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Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.

From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.

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