Kukla's Korner Hockey
by Paul on 09/02/09 at 05:16 PM ET
from Mike Reynolds of MultiChannel News,
Versus president Jamie Davis said the network’s distribution fallout with DirecTV is about positioning, not price.
Davis said network talks with the nation’s No. 1 DBS operator broke down over DirecTV wanting to remove it from some 6 million subscribers. Before the plug was pulled on Sept. 1, Versus, which had resided on the Total Choice Xtra package, counted 14 million DirecTV subs among its 75.5 million base.
“DirecTV wanted to take Versus away from 6 million subscribers who were receiving it for no additional cost. That was simply not acceptable for us. We hope to resolve things amicably, but that’s a non-starter.” Davis, noting that the network wasn’t called by the DBS operator late Monday that it was about to be “turned off,” said there haven’t been any discussions since the service was disconnected Tuesday morning.
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