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Trademarking the Ice Bowl

From Sharon Linstedt at The Buffalo News,

“It was 90 degrees and everybody was talking about the Ice Bowl,” Corsi recalled about the rumors that starting swirling in July that the Buffalo Sabres would play the Pittsburgh Penguins outdoors in Ralph Wilson Stadium on New Year’s Day.

“And nobody was calling it the NHL Winter Classic, it was Ice Bowl, Ice Bowl, Ice Bowl,” he said.

When many hours of Internet research turned up no evidence that anyone, including the National Hockey League and the Buffalo Sabres, had registered “Ice Bowl” as a protected trademark, Corsi phoned his lawyer and filled out a federal trademark application.

more…

Filed in: NHL Teams, Buffalo Sabres, Pittsburgh Penguins, | KK Hockey | Permalink
  Tags: merchandising, winter+classic

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About Kukla's Korner Hockey

Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.

From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.

Email Paul anytime at pk@kuklaskorner.com