Kukla's Korner

Kukla's Korner Hockey

The Economy and Sports TV Ratings

From Toni Fitzgerald at The Sentinel,

Yet the hockey bump could also be part of a greater revival for sports TV ratings in 2008 after years and years of declines.

The Super Bowl drew its biggest audience ever in February. National Basketball Association postseason ratings have boomed one year after its finals also hit an all-time low last June. NASCAR ratings are up this year on Fox.

Even viewership for the WNBA has jumped this year compared to last. Heck, that, along with the hockey spike and the coming cicada invasion this summer, may have people screaming “end of the world” very soon.

I’m no psychologist, or even a sociologist, but I also think this trend tells us a little bit about the country’s psyche.  I believe that in uncertain times, which would describe our economy right now, people get a certain comfort from the familiar. And there’s nothing more familiar than vegging out and watching sports, even if it’s not a sport you usually follow.

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Filed in: NHL Media, | KK Hockey | Permalink
  Tags: culture, media, television+ratings

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About Kukla's Korner Hockey

Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.

From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.

Email Paul anytime at pk@kuklaskorner.com