Kukla's Korner Hockey
by Paul on 10/01/05 at 01:02 PM ET
Televison and radio adverting income will play a big part in establishing the NHL's bottom line. Sales of advertising spots in the typical strong NHL markets are close to 95% of pre-lockout rates, and inventory is close to being sold out.
But in markets where the team and fan loyalties aren’t as strong, ad rates are being discounted as much as 70%-80% from 2003-04 levels, and at least 50% of inventory remains unsold.
Filed in: | KK Hockey | Permalink
Be the first to comment.
Add a Comment
Please limit embedded image or media size to 575 pixels wide.
Add your own avatar by joining Kukla's Korner, or logging in and uploading one in your member control panel.
Captchas bug you? Join KK or log in and you won't have to bother.
Most Recent Blog Posts
About Kukla's Korner Hockey
Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.
From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.
Email Paul anytime at email@example.com