Kukla's Korner

Kukla's Korner Hockey

Stupid NHL Sports

from Terry Frei, special to ESPN,
Martha Burk, the grandstanding chairwoman of the National Council of Women's Organizations, missed an opportunity to skewer the NHL's new marketing campaign on sound grounds. Ridiculously, she emphasized the lame women-as-sex-objects lament. Sure, there's titillation and implied sexuality in the spots, but if Martha wants to grouse about that, then she probably should start calling news conferences on the hour to lambaste, point-by-point, the similar approaches of roughly 78.2 percent of all television commercials and darned near every prime-time show on the Fox, WB and UPN networks. This is what she could have said: The spots are stupid.

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About Kukla's Korner Hockey

Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.

From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.

Email Paul anytime at pk@kuklaskorner.com