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Streaming Numbers From NBC Sports Group

NEW YORK – June 10, 2013 – More than 40 million minutes of the Stanley Cup Playoffs have been live streamed on NBC Sports Live Extra -- the NBC Sports Group’s live streaming product for desktops, mobile devices, and tablets -- according to Adobe Site Catalyst. The vast majority of Stanley Cup Playoff games this year have been live streamed via “TV Everywhere,” the media industry’s effort to make quality content available to MVPD customers both in and out of the home and on multiple platforms.

For the first time, NBC Sports Live Extra is streaming all Stanley Cup Playoff games -- including the Stanley Cup Final -- that air on NBC, NBC Sports Network, and CNBC. Stanley Cup Playoff games are also streaming to mobile devices and tablets for the first time.

Through the first three rounds of the playoffs, which includes 76 streamed games, there have been 40,590,591 minutes of live streaming, up 289% compared to last season (10,427,216 minutes) when only 12 games were streamed, and up 1,198% vs. 2011 (3,126,562 for eight games).

 

2013

2012

2011

Web

26,296,641

10,427,216

3,126,562

App

14,293,950

-

-

TOTAL

40,590,591

10,427,216

3,126,562

“The Stanley Cup Playoffs are performing well beyond our expectations,” said Rick Cordella, Senior Vice President and General Manager, NBC Sports Group Digital Media. “In our first year of comprehensive streaming, the Stanley Cup Playoffs have already demonstrated that they are among the most successful digital events in sports, only exceeded by massive events such as the Olympics, the World Cup and March Madness.”

The two games with the most-streamed minutes are:

  • 2.59 million minutes - Game 3 of the Eastern Conference Final, which aired on Wednesday, June 5, required verification, and was won, 2-1, by the Boston Bruins over the Pittsburgh Penguins in double overtime; and
  • 2.58 million minutes - Series-clinching Game 5 of the Western Conference Final, in which the Chicago Blackhawks defeated the Los Angeles Kings, 4-3, in double overtime on Saturday, June 8.

Cordella added, “This year’s playoffs have also been a success for ‘TV Everywhere.’ We are seeing that consumers are extremely comfortable with the need to verify their cable, telco or satellite subscriptions to watch must-see sports content.”

Filed in: NHL Talk, NHL Media, Hockey Broadcasting, | KK Hockey | Permalink
 

Comments

Alan's avatar

What bothers me is that I can’t watch NBCSN games without a cable television subscription that includes NBCSN in their package, which leaves me to stream the game from other means. I understand that NBCSN is a cable television network, but I’m not going to spend far more money than I need to for a cable package I’m not going to use just so I can watch one channel.

Posted by Alan from Atlanta on 06/11/13 at 03:48 PM ET

Avatar

All well and good, but I cannot install on my laptop.  I travel frequently, and was really looking forward to this service so I could keep up with the playoffs.  The streaming app will not install on my computer, as my provider is not listed as an option, even though it carries NBCSN and I have it in my package.  I emailed NBC 3 times regarding this issue, and never received a reply.  I guess they’re doing so well they don’t need me to watch…

Posted by bannor on 06/11/13 at 09:27 PM ET

Vladimir16's avatar

All well and good, but I cannot install on my laptop.  I travel frequently, and was really looking forward to this service so I could keep up with the playoffs.  The streaming app will not install on my computer, as my provider is not listed as an option, even though it carries NBCSN and I have it in my package.  I emailed NBC 3 times regarding this issue, and never received a reply.  I guess they’re doing so well they don’t need me to watch…
Posted by bannor on 06/11/13 at 09:27 PM ET

Fuch NBC! There are other ways to watch the playoffs wink

Posted by Vladimir16 from Grand River Valley on 06/12/13 at 08:40 AM ET

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Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.

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