Kukla's Korner

Kukla's Korner Hockey

Stars Are The Stars

from BrandWeek,
The National Hockey League (NHL) will turn some of its brightest players into TV stars when Sidney Crosby, Jonathan Cheechoo, Peter Forsberg and Marty Turco hit the ice for a campaign to support the 2006-07 season, which begins Oct. 4 with games on Versus (formerly OLN). The humorous ads show NHL players reminding average people who are going about their daily activities that the season has started. In his spot, Cheechoo is seen in full uniform on a surfboard reminding other surfers about the NHL season. Forsberg shows up in uniform in the bedroom of a couple getting ready for bed. When the woman asks Forsberg to “get the light” he smashes it with his hockey stick.

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About Kukla's Korner Hockey

Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.

From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.

Email Paul anytime at pk@kuklaskorner.com