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Kukla's Korner Hockey

NHL.com- Measuring Your Visits

from Marketwire via CNNMoney,

Using Omniture SiteCatalyst® Web analytics, the NHL will gain a comprehensive view of visitor engagement to NHL content through RSS feeds, podcasts, video clips, wireless devices and emerging digital channels.

“Our job is to make sure people have access to NHL content how they want it and where they want it,” said Keith Ritter, president, NHL Interactive Cyber Enterprises (ICE). “We are committed to devoting resources to the channels that are most appealing to our fans. Omniture allows us to understand how each element of our Web platform is performing—helping us better serve our customers while also optimizing our marketing strategies.”

read on...

Filed in: NHL Talk, NHL Media, | KK Hockey | Permalink
  Tags: media

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About Kukla's Korner Hockey

Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.

From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.

Email Paul anytime at pk@kuklaskorner.com

 

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