Kukla's Korner Hockey
by Paul on 10/09/07 at 11:04 AM ET
from Marketwire via CNNMoney,
Using Omniture SiteCatalyst® Web analytics, the NHL will gain a comprehensive view of visitor engagement to NHL content through RSS feeds, podcasts, video clips, wireless devices and emerging digital channels.
“Our job is to make sure people have access to NHL content how they want it and where they want it,” said Keith Ritter, president, NHL Interactive Cyber Enterprises (ICE). “We are committed to devoting resources to the channels that are most appealing to our fans. Omniture allows us to understand how each element of our Web platform is performing—helping us better serve our customers while also optimizing our marketing strategies.”
Be the first to comment.
Add a Comment
Please limit embedded image or media size to 575 pixels wide.
Most Recent Blog Posts
About Kukla's Korner Hockey
Email Paul anytime at email@example.com