Kukla's Korner Hockey
by Paul on 10/10/05 at 08:33 PM ET
The National Hockey League, fighting to attract fans and find new revenue after a season-long hiatus, has cast its eye overseas by signing a four-year broadcast deal with a fledgling European network devoted to North American sports. The NHL's agreement with the North American Sports Network (NASN), which also recently landed rights to show National Football League games in 21 European countries, is to show more than 200 games each season including over high-definition TV, broadband and wireless formats. The exclusive deal across Europe is effective immediately. NASN has an option to extend it by two years and an option for Asia-Pacific rights, although the channel has no presence there.
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