Kukla's Korner Hockey
by Paul on 01/24/06 at 11:35 AM ET
Let's get something straight right away — the mission of the new NHL should be all about creating the next Wayne Gretzky. Gary Bettman and the NHL can give us all the reasons in the world for the rule changes they've made — from promoting more scoring, to making a fan-friendlier game, to nurturing a revenue environment where small market teams can compete with the larger ones — but if he wants to reintroduce the league to a broader public, he needs to concentrate all his efforts on one thing: Promoting a superstar for a league desperate for a superstar.continued
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