General Blogs
KK Hockey	KK Members Blog	Above the Glass
Off the Wire	Puck Stops Here	The Goods on Fantasy Hockey
Puckarinen Hits A Post	23 Intently Staring Goalies	Iced Coffey
Tasca's Take	Puckin' Around With Spector
Northwest Division	Pacific Division	Central Division
Oil Patch	Petshark: Talking Stick	Abel to Yzerman
		The Malik Report
		Talk'n Hawks
Northeast Division	Atlantic Division	Southeast Division
The Sabres Observer	Goal Line Report	Red & Black Hockey
The Upper Canadien	Devils Advocate	F Street Faithful
	From the Point Too
	The Confluence

Kukla's Korner Hockey

New NHL Logo Pays Homage to the Cup

by Paul on 07/22/05 at 08:05 PM ET
Comments (0)

The switch from orange to silver pays homage to the game's most cherished trophy, the sterling silver Stanley Cup. NEW YORK -- The National Hockey League introduced an updated shield logo today in conjunction with the ratification of a new collective bargaining agreement. The invigorated mark uses upward-reading letters to project a vibrant, optimistic image, yet defers to tradition by maintaining the time-honored shape of the original shield. The new logo's dominant color is silver, in homage to the most cherished trophy in sports, the sterling silver Stanley Cup. The new NHL Shield, which was created by NHL Design Director Paul Conway, is part of a comprehensive brand identity initiative launched in 2004 by the NHL with SME, a leader in branding and design

Filed in: | KK Hockey | Permalink

Comments

Be the first to comment.

Add a Comment

Please limit embedded image or media size to 575 pixels wide.

Add your own avatar by joining Kukla's Korner, or logging in and uploading one in your member control panel.

Captchas bug you? Join KK or log in and you won't have to bother.

Most Recent Blog Posts

Open Post- Day 2, Stanley Cup Playoffs

Pray For The Habs

The Spotlight Will Be On Ryan Miller

The Flyers May be Putting A Target On Ryan McDonagh’s Back

Afternoon Line

NHL Short Notes

Another Cup And The Chicago Blackhawks Are A Dynasty

Video- Ryan Getzlaf Took A Puck To The Face, Should Be OK

Video- Inside Hockey Feature On Jon Cooper

Video- Hockey Night In Canada Opening Montage - Stanley Cup Playoffs Edition

About Kukla's Korner Hockey

Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.

From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.

Email Paul anytime at pk@kuklaskorner.com