In my time at the NHL, any suggestion of this use of technology was quickly refuted by the union out of fear the information would be used against the players in contract negotiations and arbitration. It would appear those fears have dissipated. In talking to people on both sides, there is an appetite to work together to create a data gathering system for the betterment of the game and the business.

Quite frankly, and simply, this is all about money.

In growing the business and interest in hockey, sports gambling will help owners claim their franchises are worth more, grow Hockey Related Revenue which will put more money in the player’ pockets and, hopefully, build fan interest which will then manifest itself in better TV ratings, more tickets sold and sponsorships.

-John Shannon of Sportsnet where you can read more on this topic.