Kukla's Korner Hockey
by Paul on 06/18/06 at 12:26 PM ET
"This validates us as a franchise in the NHL again," Lowe said in a private moment on Saturday, shortly before the Oilers took another step toward their impossible dream. "It wasn't the hardcore [Oilers] fans but I think the casual fans and sponsors thought the Oilers can never win. "What's important is what's happening within our own market. The fans were still supporting the team but I think that without this kind of run, we'd have trouble holding their attention. There's a lot made about the revenue but it's the consumer confidence and the reinvestment in the branding that's important to us."more
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About Kukla's Korner Hockey
Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.
From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.
Email Paul anytime at firstname.lastname@example.org