Kukla's Korner Hockey

Kukla's Korner Hockey

It May Get Worse

10/25/2012 at 3:55pm EDT

from Jonathan Gatehouse of MACLEANS,

The fans are angry. But maybe the more appropriate response is sorrow. Sadness that those who run the game, and those who play it, can’t break a cycle that continually wastes its potential.

“I think they had tremendous momentum going in the U.S. market,” says Brian Cooper, the president of S&E Sponsorship Group, a Toronto firm that brokers arrangements between sports leagues and businesses. “They have the winter classic, where they claimed New Year’s Day for themselves. They had the HBO series. They were getting under the helmet and putting faces to the new stars of the game. And now we have momentum interruptus, and that’s not good for any brand.”

But with talks between the NHL and its players’ association at a standstill, there are indications that things are about to take a decided turn for the worse.

read on

Create an Account

In order to leave a comment, please create an account.

About Kukla's Korner Hockey

Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.

From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.

Email Paul anytime at [email protected]

Most Recent Posts

Most Recent Comments

Comment by Paul in Kukla's Korner Hockey from the entry NHL Short Notes - 3 hours ago
Comment by Paul in Kukla's Korner Hockey from the entry NHL Short Notes - 3 hours ago
Comment by Steeb in Abel to Yzerman from the entry Quick Recap- Wings/Hurricanes - 3 hours ago
Comment by calquake in Abel to Yzerman from the entry Quick Recap- Wings/Hurricanes - 4 hours ago
Comment by StargateSG1 in Abel to Yzerman from the entry Quick Recap- Wings/Hurricanes - 4 hours ago