Kukla's Korner

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It May Get Worse

from Jonathan Gatehouse of MACLEANS,

The fans are angry. But maybe the more appropriate response is sorrow. Sadness that those who run the game, and those who play it, can’t break a cycle that continually wastes its potential.

“I think they had tremendous momentum going in the U.S. market,” says Brian Cooper, the president of S&E Sponsorship Group, a Toronto firm that brokers arrangements between sports leagues and businesses. “They have the winter classic, where they claimed New Year’s Day for themselves. They had the HBO series. They were getting under the helmet and putting faces to the new stars of the game. And now we have momentum interruptus, and that’s not good for any brand.”

But with talks between the NHL and its players’ association at a standstill, there are indications that things are about to take a decided turn for the worse. 

read on

Filed in: NHL Talk, NHLPA, | KK Hockey | Permalink
 

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I think the fans are indifferent.  They are tired of reading and listening to the sordid details of a squabble they really don’t understand.

I think sports have incorporated this type of struggle into their fabric.  the fans just sit back, find something else to do and then go back to the games when the dispute is settled.

The NHL’s big mistake is not with the fans they already have but with the ones they lose every day because of these game stoppages.

I don’t think either side really understands that.  They may be paid like the other sports but they are far behind them in recognition.  That means both salaries and profits are hard to sustain without attracting new fans.

Posted by 13 user names on 10/26/12 at 01:57 AM ET

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About Kukla's Korner Hockey

Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.

From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.

Email Paul anytime at pk@kuklaskorner.com

 

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