Kukla's Korner Hockey
by Paul on 08/22/12 at 11:31 AM ET
from Cathal Kelly of the Toronto Star,
There is no reason for Gary Bettman to fear a lockout, or even the loss of an entire season. History has already taught him that a year off is good for business. A year off reminds his captive audience what they’re missing.
Despite the handwringing from the grassroots types and those who want to see the game thrive in the tropics, lockouts are good for the NHL.
We hear the same noise this time around that we heard last: “Fans will move on … they’ll be too angry to tune back in … the NHL will be replaced by — what? — the CFL?”
It’s nonsense and we all know it. Hockey fans aren’t going anywhere. They’ll linger around the locked gates for a month, or three months or a year, grumbling. And when someone removes the padlock and invites them back in, they’ll come.
They may be upset, and it may take a while, but they’ll all come back eventually. They have nowhere else to go.
The people who think a work stoppage can kill the love of the professional game are making this mistake — they think of hockey fandom as transactional, as some sort of retail experience.
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Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.
From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.
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