Kukla's Korner Hockey
by Paul on 09/04/07 at 11:28 AM ET
via SportsBusiness Journal (paid sub.),
The Flyers identified 352 seats for their all-you-can-eat ticket package in the northeast corner of the building’s fourth floor, known as the mezzanine level. Those seats are some of the last to sell for hockey, said Shawn Tilger, the team’s vice president of marketing and communication.
“We have always had a challenge selling those rows on the side where we shoot once,” Tilger said. “These are not season tickets or partials [and it is] more of a marketing campaign to sell single-game tickets.”
The seats, midway up the upper deck, are spread over four sections. They cost $47.50 last season without food and drink included. The new ticket price is $66 and covers the cost to eat hot dogs, popcorn, chips and salsa and soda. Alcohol is an additional cost.
When a Flyers patron buys a ticket at the box office, online or by phone, he gets a game ticket and a second ticket that is exchanged for a wristband at a concession stand designated for the all-you-can-eat seats, Tilger said.
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