Kukla's Korner

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Foppa Loves Crocs

from All Things Avs,

This info. is this: The money Foppa makes from playing hockey now is PEANUTS compared to what he’s raking in from the sales of Crocs in his native Sweden.

My source said that last year, Forsberg - through his business interest of companies he calls Pforce, and distibutes Crocs in Sweden - needed to sell about 38,000 pairs of the comfy plastic shoes to “break even” financially. And how many did he sell through just HALF the year?

Almost 700,000 pairs, he said. And guess how much Crocs sell for in Sweden? About $90 a pair. I don’t know Foppa’s total take on each sale, but it’s safe to say he’s making money in the multiple millions of dollars - or, in Sweden, the Krona - just from that alone.

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Filed in: Hockey Related Stories, | KK Hockey | Permalink
  Tags: merchandising, peter+forsberg

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Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.

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