from Bell Media PR,
Toronto, ON (October 12, 2012) – In an effort to help confused viewers everywhere, CTV responded today to CBC’s request to cease all promotion and publicity for its broadcast plans for BIG BANG NIGHT IN CANADA. The timely, two-hour programming block featuring episodes of Canada’s most-watched television program, THE BIG BANG THEORY, begins tomorrow Saturday, Oct. 13 at 8 p.m. ET on CTV.
In a strongly worded legal directive, the CBC has accused CTV’s branding of being “confusing” to viewers with respect to their trademark for “Hockey Night In Canada.” “We take this matter very seriously,” the letter said.
Apparently, reasonable viewers could consider encore hockey broadcasts “confusing” with the widely popular comedy series about four socially awkward scientists and their friends.
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