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NEW YORK (April 12, 2007) – NHL.com experienced record traffic on the last day of the National Hockey League’s regular season Sunday, April 8, 2007, due in part to the heated competition for a coveted spot in the Stanley Cup Playoffs and the site’s offering of original content that includes exclusive stories, video interviews with players, and the highlight show NHL On the Fly: Final.

NHL.com experienced 1,724,406 user sessions and more than 15 million page impressions on Sunday, April 8, which marks a 51.4% increase in sessions and 40.4% increase in number of page impressions compared to traffic experienced on the last day of the 2005-06 NHL regular season (April 8, 2007).

Sunday’s traffic also surpassed numbers experienced on the 2007 Trade Deadline Day (Feb. 27, 2007), which is historically one of the busiest days of the year for NHL.com, with an increase of 10.7% of sessions and 11.5% of page impressions.

All audience figures courtesy of Nielsen//NetRatings SiteCensus.

Filed in: NHL Talk, | KK Hockey | Permalink
 

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About Kukla's Korner Hockey

Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.

From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.

Email Paul anytime at pk@kuklaskorner.com

 

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