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Downey Has New Marketing Idea

from the St. Peterburg Times,

Step into Aaron Downey’s office.
It is a simple bench in front of his locker at the Bell Centre. But it is here the Canadiens right wing has come up with a marketing device he said would boost NHL attendance and TV ratings:
Get rid of the instigator rule, which doles out heavy penalties for starting a fight.
Downey said he doesn’t want to go back to the bad old days of the Broad Street Bullies and bench-clearing brawls, but there is something to be said for allowing players to police themselves on the ice.


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Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.

From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.

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