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Comcast and the NHL

via the Philadelphia Inquirer,
Now that there is linkage between revenues and salaries in the NHL in the new collective-bargaining agreement, broadcast rights are more crucial. What would happen if Comcast were to outbid ESPN for the rights to televise nationally? Is the league obligated to accept the higher bid? "There is not a contractual obligation," said Ted Saskin, NHL Players Association senior director. "But you still have to make good business judgment. We have a joint committee who will now consult on marketing and broadcast issues. Hopefully, you don't always take the offer that's the most money, but what is right for the sport. I am sure that is something the league will focus on, and we will have input in those discussions." That certainly means the NHL will likely do all it can to woo ESPN back to the table for 2005-06 and beyond because of its long-standing relationship. Still, you wonder whether the NHL would turn Comcast down if its offer were tens of millions of dollars more than ESPN's.

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Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.

From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.

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