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All the Ratings

via NHL press release:

STANLEY CUP FINAL SETS NORTH AMERICAN VIEWERSHIP RECORD
FOR BOTH ENTIRE SERIES AND GAME 7

—Game 7 on CBC in Canada Earns All-Time Best Viewership for NHL Coverage
—NBC Sees Best U.S. Viewership for any NHL Game in 38 Years
—VERSUS/NBC Combined Viewership Best for Series Including a Canadian Team
—Game 7 Earns Huge 43.4 Rating and 64 Share in Boston

NEW YORK – June 16, 2011 – The 2011 Stanley Cup Final, won by the Boston Bruins over the Vancouver Canucks in a dramatic seven-game series, set numerous viewership milestones and records, including the highest North American viewership for any Stanley Cup Final in history – 11.5 million viewers (records go back to 1994). Game 7 of the series led the way, averaging a record 18.3 million viewers in the U.S. and Canada, also a North American viewership record for any NHL game on record.

    Game 7 drew 8.54 million viewers on NBC in the U.S., the best for any NHL game in 38 years, up three percent over last year’s deciding Game 6 and seven percent over Game 7 in 2009. In Canada, the 8.76 million viewers on CBC for Game 7 is an all-time best for any NHL game on the network and the second most-watched sports program ever on CBC, behind only the 2002 Olympic Men’s Ice Hockey Final between USA and Canada (8.96 million). The
8.76 million viewers is a 148-percent increase over the last Stanley Cup Final Game 7 in 2009 (Pittsburgh-Detroit, 3.528 million viewers). On French-language RDS, the game attracted 1.043 million viewers, 50-percent higher than the last Game 7 to feature a Canadian team (2006: Edmonton-Carolina, 695,000 viewers).

MOST-WATCHED STANLEY CUP FINAL GAMES IN U.S. (1966-2011):

1. 5/18/71, Montreal-Chicago – Game 7, 12.41 million, CBS 2. 5/11/72, Boston-NY Rangers – Game 6, 10.93 million, CBS 3. 5/10/73, Montreal-Chicago – Game 6, 9.41 million, NBC 4. 6/15/11, Boston-Vancouver – Game 7, 8.54 million, NBC (Last Night’s Game)
5. 4/30/72, NY Rangers-Boston – Game 1, 8.51 million, CBS 6. 5/12/74, Boston-Philadelphia – Game 3, 8.30 million, NBC 7. 6/9/10, Chicago-Philadelphia – Game 6, 8.28 million, NBC 8. 5/7/72, Boston-NY Rangers – Game 4, 8.26 million, CBS 9. 6/12/09, Pittsburgh-Detroit – Game 7, 7.99 million, NBC 10. 5/19/74, Boston-Philadelphia – Game 6, 7.85 million, NBC

    CBC averaged 6.153 million viewers over the seven-games series, the best ever for CBC, a 98-percent increase over last year’s Final (3.10 million viewers) and an 186-percent increase over the last seven-game Final in 2009 (2.154 million viewers).

    The Stanley Cup Final seven game series (Games 1, 2, 5, 6, 7 on NBC and Games 3, 4 on VERSUS) averaged 4.6 million viewers and a household rating of 2.7/5, surpassing the 2004 series (3.3 million, 2.2/4 on
ABC/ESPN) as the most-watched combined network/cable Stanley Cup involving a Canadian team ever and up 39 percent from that series. The combined viewership was up 160 percent over the last Final with a Canadian team (Ottawa-Anaheim, 1.76 million viewers).

    The Bruins’ first title since 1972 energized Beantown with the Boston market averaging a 28.1/44 rating for the seven games (five on NBC and two on VERSUS), 12-percent higher than the Boston Celtics’ seven-game average in Boston on ABC for last year’s NBA Finals against the Los Angeles Lakers (25.0/40). The 43.4/64 for Game 7 was the best-ever rating for an NHL game in Boston.

    The live games were also available on satellite radio through the NHL’s partnership with SiriusXM, featuring live local radio feeds from both Vancouver and Boston.

OTHER RATING & VIEWERSHIP MILESTONES:

  •  Game 1 on NBC delivered a 2.7 national rating, up 17 percent over
    last year (2.3) despite that series featuring the No. 3 and 4 U.S.
    television markets (Chicago-Philadelphia).

  •  The 4.56 million viewers on NBC were the most for a Stanley Cup Final
    Game 1 since 1999 (Buffalo-Dallas, 5.07 million viewers on FOX).

  •  The two-game Stanley Cup Final metered market average on VERSUS of
    1.95 was up 231percent over the last time the Final featured a
    Canadian team (2007, Ottawa-Anaheim, 0.59 on VERSUS).

  •  Game 4 on VERSUS produced a 23.64 HH rating in Boston, finishing No.
    1 in the time period in the market and beating the Yankees-Red Sox
    game on NESN by 141 percent (9.8 local rating).

  •  The 2.76 million viewers on VERSUS for Game 3 made it the most
    watched Stanley Cup Final game featuring a Canadian club on U.S.
    cable since 1994 (Vancouver-NY Rangers Game 7).

  •  The 4.6 million viewers for Game 1 on NBC was 169-percent higher than
    the first network broadcast of the 2007 series (1.6 million viewers
    for Game 3), the last time the Final featured a Canadian participant.

  •  Overall, this was the second most-watched postseason (second only to
    last year) on U.S. cable in nine years.

  •  The Boston market earned a 43.4 rating and a 64 share, the best
    overnight on record for a hockey game in Boston (dating back to 1991)
    and the best overnight in the Boston market featuring a Boston team
    in any major sports championship since Super Bowl XLII
    (Patriots-Giants, 55.6 on 2/3/08).

  •  NBC’s five-game average audience of 5.31 million and 3.1/6 is the
    best for a network Stanley Cup Final featuring a Canadian team in 38
    years (6.8/15 and 7.4 million for three games in 1973 on NBC).

Filed in: NHL Talk, NHL Business of Hockey, NHL Playoff Talk, NHL Media, | KK Hockey | Permalink
 

Comments

eternal_fields's avatar

I will say this about the Vancouver fans: That was some of the lustiest booing of Bettman I’ve ever heard. In that regard, good show Vancouver. Good show.

Posted by eternal_fields on 06/16/11 at 08:11 PM ET

Steve Strowbridge's avatar

Truly, and for real. Way louder than last year!

Posted by Steve Strowbridge from St. John's, NL, CA on 06/16/11 at 08:43 PM ET

SYF's avatar

I will say this about the Vancouver fans: That was some of the lustiest booing of Bettman I’ve ever heard. In that regard, good show Vancouver. Good show.

Posted by eternal_fields on 06/16/11 at 07:11 PM ET

I was having giggle fits like you wouldn’t believe.

Posted by SYF from Alana Blanchard's Bikinis and Surfboards on 06/16/11 at 09:58 PM ET

eternal_fields's avatar

I was having giggle fits like you wouldn’t believe.

He was having to scream to be heard over the din. A referendum, if you will. Why are we the only ones talking about this?

It was like those people were ready to go set some cars on fire or something.

Posted by eternal_fields on 06/16/11 at 10:02 PM ET

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Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.

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