Kukla's Korner Hockey
Don Cherry and Ron MacLean breakdown the matchup between the Penguins and the Sharks, including game 2’s decisive and controversial faceoff.
from John Consoli of Broadcasting & Cable,
Without a team from Chicago, New York or Los Angeles in the Stanley Cup Final for the first time since 2011, Seth Winter, executive VP of sales and marketing for NBC Sports Group, knew heading into the final round that it was going to be tough to come close to last season’s record viewership that averaged 5.6 million viewers for the six game series....
Winter says while the lack of a major market city team may hold down the ratings, the NHL audience has still been an attractive one for marketers who want to reach millennial men.
“The NHL has one of the youngest, most upscale audiences among all the sports." And he adds, it’s been an “attractive environment for auto advertisers.”
Lexus, Mercedes, GM, Chevy and Chrysler are among the auto advertisers, along with official sponsor Honda, who have bought time during the season and into the playoffs.
Other strong categories throughout the season and playoffs have been quick service restaurants, insurance, and technology.
Despite the soft Final ratings, Winter says the hockey season on the NBCU networks as a whole “has been very good once again,” adding that “we have already generated a lot of advertiser renewals for next season.”
TORONTO (May 26, 2016) Eighty-two regular season games played. Twelve postseason battles won. Now, only four wins separate the San Jose Sharks and the Pittsburgh Penguins from capturing the Holy Grail of hockey, and Sportsnet is game-ready to deliver every moment of the 2016 Stanley Cup Final.
The battle for the Stanley Cup begins on Monday, May 30 at 8 p.m. ET / 5 p.m. PT as the Penguins host the Sharks in Game 1. Fans can catch every game of the Stanley Cup Final on CBC and OMNI Television, Sportsnet 960 The FAN and stream online via Rogers NHL GameCentre LIVE. (See below for full broadcast details)
Sportsnet’s 2016 Stanley Cup Final full coverage details are as follows:
Gord Miller and Ray Ferraro have made watching the World Championship games more enjoyable in my opinion.
Focus on the defensemen tonight, including Kris Letang in selfish mode, the Trevor Daley injury and Brent Burns.
And he met Bob Cole too.
TORONTO (May 12, 2016) This is going to be good. Tomorrow, four teams will be just eight wins away from hoisting the Stanley Cup - and Sportsnet is ready to roll with blanket coverage of the 2016 Stanley Cup Playoffs Conference Finals featuring the Tampa Bay Lightning vs. the Pittsburgh Penguins in the Eastern Conference Final, and the St. Louis Blues vs. either the Nashville Predators or the San Jose Sharks in the Western Conference Final.
Ron and Don talk about the issue with pretend shot-blocking, Nashville’s huge triple-overtime win, and the people of Fort McMurray.
Don Cherry and Ron MacLean talk about the hottest topics from around the 2016 Stanley Cup Playoffs.
from Kevin McGran of the Toronto Star,
Certainly someone should have seen this coming: An NHL playoffs dominated by non-tradtional markets.
And as much as commissioner Gary Bettman might want to pat himself on the back for making hockey viable in such places, there has to be concern when hockey's biggest markets tune out.
-All of the Canadian teams are out.
-All of the Original Six teams are out.
-Buffalo, which cares about the NHL as much as any city, is out.
-All of the big markets are out. Unless you count the New York Islanders as a big market. Don't think New Yorkers do, but, okay.
So who's watching? We'll give the Islanders a share of the biggest TV market in the United States.
About Kukla's Korner Hockey
Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.
From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.
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