Kukla's Korner Hockey
NBCSports.com today announced that sports fans can engage in an interactive television experience filled with predictive questions, polls, trivia, games and more during the 2007 NHL Stanley Cup Final on NBC.
Hockey fans will be able to interact with the Stanley Cup broadcast like never before with NBCSports.com Screen Shot. NBCSports.com Screen Shot is an online “two-screen experience” that allows viewers at home to play along in real-time with NBC’s live Stanley Cup broadcasts.
Did you see Don Cherry on Best Damn Sports Period?
IF not, follow this link then click on the pic of Don there.
via SportsBusiness Daily,
Versus earned a 0.62 overnight Nielsen cable rating for Game One of the Senators-Ducks Stanley Cup Finals on Monday night, down 28.7% from a 0.87 for Oilers-Hurricanes Game One last season. The net earned a 1.7 rating in L.A. on Monday, its best mark ever in the market. The three top local markets were Buffalo (3.9), Denver (2.2) and Pittsburgh.
via SportsBusiness Journal,
NBC has sold out its inventory and said that demand “has been strong throughout the playoffs.” The network claims it and the NHL both are “poised to make a profit again this year” from their TV agreement. Verizon Wireless, MasterCard, Gillette and the U.S. Marines will all advertise during NBC’s coverage of the Finals.
Versus’ sales results “are on par with last year.” However, several ad buyers said that hockey and the Cup Finals “had not been a focus for them this year, and though network sales are strong, they described cable sales as lackluster.
from Tony Gallagher of the Vancouver Province,
By the time the Stanley Cup final rolls around, the overwhelming majority of people interested—whether they’re fans or people who make their living in the hockey business—are watching on television.
Therefore, what happens on the screen is pretty important if you’re interested in growing and expanding interest in the game, which the NHL purports to be attempting.
That said, the final opened Monday on CBC and Versus and for those who don’t have the opportunity to view the latter production, a review might be in order.
from William Houston of the Globe and Mail,
The CBC’s telecast of the first game of the Stanley Cup final on Monday (Senators-Anaheim Ducks) drew an average audience of 2.608 million, down 14 per cent from the first game last year (Oilers-Carolina Hurricanes, 3.033 million).
The audience was off 15 per cent from the 3.063 million viewers who watched the first game of the 2004 final between the Flames and Tampa Bay Lightning….
In the United States, Versus did not receive a national rating Tuesday, but regionally, Buffalo produced the largest overnight, a 3.9 (percentage of households tuned in).
The Los Angeles market, where the Ducks play, produced a 1.7, the largest hockey rating Versus has earned in the market. Versus ranked fifth among the cable networks in Los Angeles from 8 p.m. EDT to 10:45 p.m.
from John Steigerwald of the Beaver County Times,
Do you think anybody at the NHL sees any irony in the fact that its final championship series opens on the same day that swimming pools all over America open?
It will be 8 p.m. in the Eastern Time zone when the Ducks and Ottawa Senators start skating and most normal people will be soaking up the holiday weekend’s last hour of sunlight.
On Tuesday, newspapers all over America will be filled with columns laughing at the putrid TV ratings for the first game of the Stanley Cup Final and talking about what an obscure, niche sport hockey has become.
The NHL deserves the terrible ratings that all of the games will get just as it deserved to have NBC drop out of overtime in a series clinching game in Buffalo in favor of 90 minutes of blather leading up to a two minute horse race.
more... So John, don’t watch, simple as that!
via MutliChannel News,
Other sports are skating on thinner ice. Viewership of the National Hockey League playoffs on Comcast’s Versus network is flat compared to last year. And TNT and ESPN are reporting double-digit dips in viewership of the National Basketball Association playoffs.
Versus’ 0.2 household rating for NHL playoff ratings through May 25 is even compared to its inaugural season of hockey coverage, according to network president Gavin Harvey. The network’s conference finals coverage however, posted a 17% increase to a 0.7 from a 0.6.
He said the network has benefited from several competitive playoff series featuring a number of big market teams, including all three New York City-area teams and the upstate Buffalo Sabres.
He also pointed to the increased awareness of Versus’ NHL coverage, which includes regular-season, playoff and two Stanley Cup finals telecasts. “Clearly we have more awareness as the home of hockey than we had last year,” he said.
from Dave Darling of the Orlando Sentinel,
“I think the biggest challenge for hockey is finding a way to translate the energy and the speed of the game via television to the people at home,” said McGuire, who will work Games 3-7 of the Stanley Cup Finals between the Ottawa Senators and Anaheim Ducks. “Being this close to the ice and the benches, we’re able to better translate the speed, intensity and passion of the game to home viewers.”...
“I think you’re going to see this kind of approach more and more in sports . . . because with high definition people are going to want to get right inside the game.”
This is true. As someone who grew up around the sport and has attended dozens of NHL games, I can honestly say hockey has evolved on television to the point that it’s nearly as enjoyable watching from the couch as it is from the stands.
The NHL’s problems have been well documented, but it’s not the product causing the mess. It’s still one of the best team sports to watch and NBC and Versus have done a good job bringing it to the box.
STAMFORD, Conn. (May 24, 2007)—On Monday, May 28 and Wednesday, May 30, VERSUS, the national cable television home of the National Hockey League (NHL), will air exclusive coverage of the first two games of the Stanley Cup Final when the Western Conference Champion Anaheim Ducks face-off against the Eastern Conference Champion Ottawa Senators. VERSUS’ coverage of the Stanley Cup Final games will begin at 7:30 p.m. ET with the pre-game Hockey Central studio show LIVE from the Honda Center in Anaheim and will be hosted by broadcast veteran Bill Clement, who will be joined by VERSUS analysts Keith Jones and Brian Engblom. Mark Messier, who won five Stanley Cups with the Edmonton Oilers and then led the Rangers to Stanley Cup victory in 1994, will join the studio team on-site as a celebrity guest analyst. Mike “Doc” Emrick is the series’ play-by-play voice and will be joined in the booth by analyst Eddie Olczyk. Bob Harwood and Christine Simpson will serve as on-site reporters and will have unprecedented access to coaches and players allowing for all of the exclusive interviews during the game.
from bob Smizik of the Pittsburgh Post-Gazette,
But here’s what’s even harder to imagine: ESPN failing to have hockey mentioned in the first 30 minutes if it were involved with the sport. Once the NHL left ESPN, it basically ceased to exist.
It’s not just “SportsCenter.” If the NHL were carried by ESPN, they’d be talking about it on the “Dan Patrick Show” (not a word Tuesday in the more than 90 minutes we suffered through) and the stars of the sport would be schmoozing with Mike Greenberg and Mike Golic on their highly popular morning show.
Such exposure generates interest and interest generates ratings and revenue.
About Kukla's Korner Hockey
Paul Kukla founded Kukla’s Korner in 2005 and the site has since become the must-read site on the ‘net for all the latest happenings around the NHL.
From breaking news to in-depth stories around the league, KK Hockey is updated with fresh stories all day long and will bring you the latest news as quickly as possible.
Email Paul anytime at firstname.lastname@example.org