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Entries with the tag: dasher boards

What Do You Think of Digital Dasher Boards?

A press release from the LA Kings today noted this:

I.C.G., the leader in wireless digital signage solutions, today announced that they have deployed a wireless digital dasher board for the Los Angeles Kings 2008-09 season at STAPLES Center, replacing a section of traditional steel and plastic dasher board that surrounds the playing surface.

Unfamiliar with this technology, I contacted Will Geoghegan, the director of marketing at ICG, and he was good enough to email me back more details and some photos:


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Filed in: nhl general, | Canucks and Beyond | Permalink
  Tags: advertising, dasher+boards, nhl+arenas


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